June 6, 2023


Automotive and technology

What made you choose Suzuki?

What made you choose Suzuki?

Blue Suzuki Jimny _ Blog header _ Sep 2022The Suzuki model is liked all close to the planet and we understand why! The Suzuki Spouse and children is a household of alternative and we like listening to our customers chat about their ordeals with Suzuki. Listed here are stories from some of our shoppers and workers about why they selected the Suzuki brand name.

Approximated looking through time: 5 minutes, 1 second.


It is no secret that the love for the Suzuki brand operates deep. From our customers to our sellers, our companions to our staff we’re all element of the similar Suzuki relatives. What would make our household more special is that we all chose to be section of it.
We not too long ago spoke to some of our consumers and staff about why they selected to be part of the Suzuki family members.

We requested our buyers concerns about why they selected our brand, what ‘sold’ them on a particular Suzuki design, and what it felt like to ‘meet’ their car or truck for the 1st time:

  • The to start with shopper we spoke to informed us that she chose the Suzuki brand name for the reason that our cars are economical, reputable, and offer you fantastic fuel performance. She had constantly cherished the Jimny but determined to purchase a Suzuki Swift simply because it is a tiny vehicle, great for city driving, and provides good visibility for shorter motorists. She cherished driving the Swift proper from the get-go. When she went to our Bryanston dealership to seal the offer, she saw an orange Suzuki Swift on the showroom floor and it was like at 1st sight!
  • The next consumer we spoke to experienced earlier owned numerous Suzukis prior to buying his Jimny. He informed us that he carries on to decide on the Suzuki model for the reason that our cars are trustworthy, pleasurable to generate, often provide a lot more than anticipated, and give great worth for funds. He also feels a powerful connection to the Suzuki heritage and admires the Japanese top quality of our brand name. He chose the Jimny for the reason that it is exceptional. It does every thing he demands it to do and each and every generate offers him vacation vibes. It was absolute appreciate at 1st sight, and joy at first travel. He urges all drivers searching for a new car to test travel a Suzuki.
  • The ultimate clients we spoke to are to start with-time Suzuki entrepreneurs and acquired a Suzuki Jimny and a Suzuki Vitara Turbo. They chose the Suzuki model because we give wonderful benefit for income and our vehicles are effectively-crafted. They selected the Jimny for the reason that its can-do attitude and gasoline efficiency permit them investigate our beautiful nation to their hearts’ information. They selected the Vitara Turbo mainly because it takes them to all the destinations the Jimny does, but does so a little bit more quickly and offers them added ease and comfort and place for their fur-young ones and baggage. Both equally automobiles give them holiday break vibes. It was definitely appreciate at to start with sight! They were being marketed on both equally styles right after a one tour and each vacation because then has been just as thrilling.

We also requested some of our personnel about why they initially selected to get the job done for Suzuki and why they however really like staying portion of the relatives nowadays:

  1. Henno Havenga:

    It’s difficult to come across a solitary rationale I joined the Suzuki spouse and children simply because, for me, it is often been much more of an emotional rationale than a rational/useful motive.
    That currently being explained, the initial detail that truly arrives to head is how I relate to the brand so a lot. I enjoy the model values (actually, dependability, benefit, and so forth.), the Suzuki autos, and the men and women who make up the Suzuki loved ones.

  2. Megan MacDonald:

    I fell in appreciate with the model when I labored (for a incredibly brief time) at a motor journal. I check-drove the outdated SX4 and as soon as I obtained into it, I said, “This is my motor vehicle.”
    I understood the Advertising and marketing Supervisor at Suzuki and badgered him till I bought an interview. The relaxation was up to me. I researched each individual interview dilemma in the reserve. I was identified to get my aspiration position operating for the Suzuki manufacturer, and I did.
    I begun on the 6th of April, 2009 and I have been content ever considering the fact that.
    I begun as an admin human being at a stage junior to my prior career (I would have taken just about anything!). I was promoted to Assistant Supervisor PR about 3 many years in, and at the commencing of 2019, I gained the illustrious title of Head of Advertising and marketing and PR.
    I have labored at a few vehicle corporations and I can categorically say that Suzuki has, by considerably, the greatest tradition of the a few. The reality that we are a consistently rising brand makes it even greater to be listed here.
    I appreciate our brand name unconditionally, since for me, it’s not about remaining the finest at anything or getting all the major awards, it’s about the brand name itself. I actually enjoy currently being component of the Suzuki family members!

  3. Chelsy Pinto:

    I have normally been, 1st and foremost, a Suzuki client. I bought my initial Suzuki in 2009 and then started out the initially Suzuki club in the state a year later on. The Suzuki brand name is a compelling alternate to the mundane, and I required to be different.
    I remain faithful to the brand because my ownership expertise has considerably exceeded my anticipations and Suzuki has become element of my temperament. I resonate with Suzuki’s main values there is just something special about our manufacturer. Our autos are akin to a ideal buddy, a deserving companion to go by means of lifestyle with.
    In the previous 13 a long time, I have owned 6 Suzukis, worked at 3 Suzuki sellers, and been with Suzuki Vehicle South Africa for 4 several years. I have been with this brand via hard instances and joyous moments alike. For me, there is no alternate to remaining section of the Suzuki family.

As you can explain to, the Suzuki brand is one thing special. We delight ourselves on the quality of our products and solutions, the determination we have to our brand values, and our capacity to produce meaningful experiences for our buyers and team and that can make them want to stick with the Suzuki brand name for lots of much more yrs to arrive.

Just after all, Suzuki is not just a brand… It’s a life-style!

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