The Tesla Model Y is the third best-selling vehicle in Australia in September.
The Australian new vehicle market confirms it is on the mend with a 12.3% year-on-year gain in September to 93,555 units. This is the best September result since 2018. The year-to-date tally is now virtually stable at -0.6% and 811,130 registrations. These are particularly strong results given the stock shortage issues are still far from being resolved and most models have a 3 months to 2 years (!) wait time. Passenger Cars skid -5.6% to 17,490 units and 18.7% market share vs. 22.2% a year ago and 25.7% in September 2020. Light Commercials lift 11.1% to 22,252 and 23.8% share vs. 24% in 2021 and 22.9% in 2020 and SUVs soar 21.6% to 49,643 units and 53.1% share vs. 49% a year ago and 47.3% in 2021. Looking at country of origin, we have a big change this month. Below Japan at 23,880 (-17.3%) and Thailand at 20,363 (+20.3%), China advances to #3 for the first time with 14,889 units (+127%) thanks to Tesla shipments as we’ll see further down. South Korea follows at 14,443 (+33.3%) ahead of the U.S. at 4,116.
Petrol sales account for 50.9% of all light vehicles sold in Australia this month with 47,620 units while diesel holds 31.4% at 29,377. EVs break an all-time record at 7.7% and 7,247 sales. Hybrid (4,616) and PHEV (525) follow. Sales to private buyers gain 23.7% to 50,889 units, a good indication of the health of the market but also the sign carmakers are prioritising this more profitable channel. Business fleets are up 4.3% to 31,027, rental sales drop -9.7% to 5,304 and government sales flounder -17.7% to 2,165. As for sales by state and territory, the two biggest states pull the market up with New South Wales up 20.8% to 28,945 and Victoria up 2.9% to 25,367. Queensland is also up but vastly trails the market at +2.9% to 20,634, with the Australian Capital Territory up a spectacular 67.7% to a limited 1,498 sales. Strikingly, all other states are in negative: Northern Territory (-9.8% to 832) is the hardest hit followed by Western Australia (-6% to 8,644), South Australia (-2.2% to 6,005) and Tasmania (-0.9% to 1,630).
The H6 helps GWM Haval break all its records this month.
Toyota posts an uncharacteristically low month with sales down a damning -26.5% year-on-yar to just 15.9% share, its lowest in 5.5 yeats: since January 2017 (14.8%). It still sells more than the #2 and #3 carmakers combines and holds a commanding 21.7% share year-to-date. Kia (+41.4%) enjoys a very strong month and climbs to a record #2 overall, also hit last June. Mazda (+10.7%) drops to #3 and can’t match the overall sales growth. Mitsubishi (+47.3%), Ford (+15.2%) and Hyundai (+19.1%) all outpace the market. Tesla is up to a record 6.4% share with just under 6,000 sales, with the rest of the Top 10 posting lukewarm results: MG (+8.3%), Subaru (+3.4%) and Volkswagen (-2.5%) all disappoint. Just outside the Top 10, GWM Haval (+69.4%) breaks records for the 2nd month in a row and climbs to #11 with just above 3,000 sales and 3.3% share, all highest ever marks. Genesis (+137.5%), Ram (+101.7%), Ssangyong (+70.9%), Volvo (+62.8%), BMW (+38.7%) and Honda (+35.9%) impress below. Newcomers Cupra (#31) and Polestar (#34) are both up on their August ranking.
Over in the models ranking, the Toyota Hilux (+42.2%) escapes the brand’s gloom and manages to stay above the Ford Ranger (+16.7%) that now has its new generation in full swing. Note the Ranger outsells the Hilux in the lucrative 4×4 ute segment with 4,381 sales vs. 3,544. Launched last month, the Tesla Model Y is up 20 spots to land at a historical third place, the highest ever rank reached by an EV in Australia. Keep in mind we are looking at a quarter worth of sales concentrated over a month as is always the case with Tesla figures. The Mazda CX-5 (+72.4%) and Mitsubishi Triton (+310.4%) round out the Top 5 in spectacular fashion, while the Kia Sportage (+217.5%) and Mitsubishi Outlander (+80.2%) shine in the remainder of the Top 10. There is only one passenger car in the Top 10 (vs. 5 SUVs and 4 utes): the Hyundai i30 (-14.8%) at #10. The Toyota Corolla (-55.4%) is knocked down to #14. Also benefiting from China shipments, the Tesla Model 3 ranks #12 for the month. Justifying the brand’s stellar month, the GWM Haval H6 breaks into the Australian Top 20 for the first time at #17 and scores highest ever volumes and share at just under 1,300 sales and 1.4% of the market.
Previous month: Australia August 2022: Market up 17.3% to best August in 5 years, Tesla Model 3 #4, GWM breaks records
One year ago: Australia September 2021: Market up 20.8%, Ford Ranger leads, Mazda BT-50 in Top 10
Full September 2022 Top 50 all-brands and Top 30 models below.
Australia September 2022 – brands:
Pos | Brand | Sep-22 | % | /21 | Aug | 2022 | % | /21 | Pos | FY21 |
1 | Toyota | 14,852 | 15.9% | -26.5% | 1 | 176,410 | 21.7% | -0.2% | 1 | 1 |
2 | Kia | 7,290 | 7.8% | 41.4% | 3 | 60,200 | 7.4% | 12.9% | 4 | 5 |
3 | Mazda | 7,259 | 7.8% | 10.7% | 2 | 73,894 | 9.1% | -11.6% | 2 | 2 |
4 | Mitsubishi | 6,784 | 7.3% | 47.3% | 5 | 60,523 | 7.5% | 16.1% | 3 | 6 |
5 | Ford | 6,635 | 7.1% | 15.2% | 6 | 45,475 | 5.6% | -16.2% | 6 | 4 |
6 | Hyundai | 6,501 | 6.9% | 19.1% | 4 | 58,103 | 7.2% | 7.3% | 5 | 3 |
7 | Tesla | 5,969 | 6.4% | n/a | 7 | 14,023 | 1.7% | n/a | 16 | 19 |
8 | Volkswagen | 3,698 | 4.0% | -2.5% | 11 | 21,643 | 2.7% | -33.0% | 11 | 8 |
9 | MG | 3,261 | 3.5% | 8.3% | 8 | 33,860 | 4.2% | 17.3% | 7 | 9 |
10 | Subaru | 3,167 | 3.4% | 3.4% | 9 | 25,946 | 3.2% | -9.8% | 9 | 10 |
11 | GWM Haval | 3,050 | 3.3% | 69.4% | 13 | 16,371 | 2.0% | 24.0% | 15 | 14 |
12 | Isuzu Ute | 2,818 | 3.0% | -10.0% | 12 | 27,155 | 3.3% | -4.5% | 8 | 11 |
13 | Mercedes | 2,646 | 2.8% | 7.6% | 10 | 24,790 | 3.1% | -5.3% | 10 | 12 |
14 | BMW | 2,032 | 2.2% | 38.7% | 14 | 18,186 | 2.2% | -4.1% | 13 | 13 |
15 | Nissan | 1,885 | 2.0% | -33.1% | 16 | 20,989 | 2.6% | -33.7% | 12 | 7 |
16 | Suzuki | 1,729 | 1.8% | 18.7% | 15 | 16,911 | 2.1% | 27.0% | 14 | 16 |
17 | LDV | 1,640 | 1.8% | 19.5% | 17 | 11,469 | 1.4% | 5.2% | 17 | 18 |
18 | Audi | 1,431 | 1.5% | 27.3% | 18 | 10,529 | 1.3% | -16.8% | 19 | 17 |
19 | Honda | 1,258 | 1.3% | 35.9% | 19 | 11,067 | 1.4% | -17.8% | 18 | 15 |
20 | Volvo | 1,001 | 1.1% | 62.8% | 21 | 8,131 | 1.0% | 10.8% | 20 | 22 |
21 | Renault | 684 | 0.7% | 30.5% | 20 | 7,119 | 0.9% | 39.9% | 21 | 24 |
22 | Ram | 603 | 0.6% | 101.7% | 23 | 4,153 | 0.5% | 45.0% | 25 | 27 |
23 | Jeep | 576 | 0.6% | -27.5% | 22 | 5,324 | 0.7% | -10.9% | 23 | 23 |
24 | Skoda | 566 | 0.6% | -7.5% | 25 | 4,733 | 0.6% | -38.9% | 24 | 21 |
25 | Lexus | 408 | 0.4% | -40.8% | 24 | 5,358 | 0.7% | -28.1% | 22 | 20 |
26 | Ssangyong | 400 | 0.4% | 70.9% | 26 | 2,565 | 0.3% | 17.2% | 29 | 29 |
27 | Mini | 344 | 0.4% | 14.7% | 28 | 2,613 | 0.3% | -12.7% | 28 | 28 |
28 | Porsche | 330 | 0.4% | 10.0% | 29 | 4,099 | 0.5% | 18.9% | 26 | 26 |
29 | Chevrolet | 268 | 0.3% | 18.1% | 30 | 1,711 | 0.2% | 11.7% | 30 | 31 |
30 | Land Rover | 229 | 0.2% | -47.1% | 27 | 3,446 | 0.4% | -39.5% | 27 | 25 |
31 | Cupra | 199 | 0.2% | new | 32 | 364 | 0.0% | new | 38 | – |
32 | Peugeot | 140 | 0.1% | -71.2% | 31 | 1,577 | 0.2% | -20.7% | 31 | 30 |
33 | Genesis | 114 | 0.1% | 137.5% | 33 | 755 | 0.1% | 71.6% | 34 | 34 |
34 | Polestar | 85 | 0.1% | new | 38 | 779 | 0.1% | new | 33 | – |
35 | Fiat | 72 | 0.1% | -62.3% | 35 | 861 | 0.1% | -33.0% | 32 | 32 |
36 | Maserati | 68 | 0.1% | 74.4% | 37 | 464 | 0.1% | 14.0% | 36 | 36 |
37 | Jaguar | 58 | 0.1% | -44.2% | 34 | 615 | 0.1% | -43.1% | 35 | 33 |
38 | Alfa Romeo | 58 | 0.1% | -26.6% | 36 | 443 | 0.1% | -9.8% | 37 | 35 |
39 | Bentley | 24 | 0.0% | 14.3% | 41 | 169 | 0.0% | -6.1% | 40 | 37 |
40 | Lamborghini | 22 | 0.0% | 100.0% | 39 | 118 | 0.0% | 9.3% | 42 | 42 |
41 | Aston Martin | 13 | 0.0% | 0.0% | 42 | 102 | 0.0% | 3.0% | 43 | 41 |
42 | Rolls-Royce | 8 | 0.0% | 300.0% | 45 | 48 | 0.0% | 37.1% | 46 | 45 |
43 | Citroen | 7 | 0.0% | 0.0% | 44 | 204 | 0.0% | 114.7% | 39 | 39 |
44 | Iveco Bus | 2 | 0.0% | n/a | 47 | 4 | 0.0% | n/a | 48 | – |
45 | Chrysler | 1 | 0.0% | -93.8% | 48 | 79 | 0.0% | -43.2% | 44 | 40 |
46 | Ferrari | 0 | 0.0% | -100.0% | 40 | 144 | 0.0% | 7.5% | 41 | 38 |
47 | Lotus | 0 | 0.0% | -100.0% | – | 62 | 0.0% | 5.1% | 45 | 44 |
48 | McLaren | 0 | 0.0% | -100.0% | 43 | 41 | 0.0% | -36.9% | 47 | 43 |
49 | Alpine | 0 | 0.0% | n/a | – | 4 | 0.0% | -55.6% | 49 | 46 |
50 | Caterham | 0 | 0.0% | n/a | 46 | 2 | 0.0% | n/a | 50 | 46 |
Australia September 2022 – models:
Pos | Model | Sep-22 | % | /21 | Aug | 2022 | % | /21 | Pos | FY21 |
1 | Toyota Hilux | 5,170 | 5.5% | 42.2% | 1 | 49,796 | 6.1% | 22.1% | 1 | 1 |
2 | Ford Ranger | 4,890 | 5.2% | 16.7% | 2 | 32,115 | 4.0% | -14.5% | 2 | 2 |
3 | Tesla Model Y | 4,369 | 4.7% | new | 23 | 5,386 | 0.7% | new | 47 | – |
4 | Mazda CX-5 | 2,439 | 2.6% | 72.4% | 5 | 21,124 | 2.6% | -1.0% | 5 | 7 |
5 | Mitsubishi Triton | 2,319 | 2.5% | 310.4% | 7 | 23,205 | 2.9% | 43.7% | 4 | 9 |
6 | Isuzu D-Max | 1,924 | 2.1% | 5.0% | 9 | 19,244 | 2.4% | -3.8% | 6 | 6 |
7 | Mitsubishi Outlander | 1,879 | 2.0% | 80.2% | 13 | 14,000 | 1.7% | 27.9% | 11 | 15 |
8 | Toyota RAV4 | 1,856 | 2.0% | -45.3% | 3 | 27,148 | 3.3% | -7.2% | 3 | 3 |
9 | Kia Sportage | 1,775 | 1.9% | 217.5% | 17 | 13,620 | 1.7% | 124.9% | 12 | 35 |
10 | Hyundai i30 | 1,733 | 1.9% | -14.8% | 8 | 17,218 | 2.1% | -10.0% | 9 | 5 |
11 | Toyota Prado | 1,698 | 1.8% | -21.9% | 10 | 17,626 | 2.2% | 1.7% | 8 | 8 |
12 | Tesla Model 3 | 1,610 | 1.7% | n/a | 4 | 8,647 | 1.1% | n/a | 24 | 26 |
13 | Hyundai Tucson | 1,579 | 1.7% | 11.5% | 11 | 12,839 | 1.6% | 27.4% | 13 | 17 |
14 | Toyota Corolla | 1,554 | 1.7% | -55.4% | 6 | 18,805 | 2.3% | -19.7% | 7 | 4 |
15 | MG3 | 1,423 | 1.5% | 24.1% | 39 | 11,612 | 1.4% | 13.0% | 15 | 20 |
16 | Mitsubishi ASX | 1,408 | 1.5% | -5.4% | 21 | 9,205 | 1.1% | -13.3% | 20 | 14 |
17 | GWM Haval H6 | 1,294 | 1.4% | 210.3% | 29 | 5,328 | 0.7% | 140.3% | 49 | 80 |
18 | Kia Cerato | 1,257 | 1.3% | -4.6% | 22 | 10,770 | 1.3% | -27.2% | 16 | 11 |
19 | VW Tiguan | 1,156 | 1.2% | 36.8% | 53 | 4,160 | 0.5% | -34.4% | 57 | 37 |
20 | Hyundai Kona | 1,098 | 1.2% | 58.9% | 34 | 9,453 | 1.2% | -6.9% | 19 | 24 |
21 | Mazda CX-3 | 1,094 | 1.2% | 91.6% | 51 | 7,780 | 1.0% | -30.8% | 29 | 23 |
22 | Toyota Land Cruiser PU/CC | 1,006 | 1.1% | -23.4% | 20 | 9,083 | 1.1% | 3.2% | 21 | 25 |
23 | MG ZS | 994 | 1.1% | -14.4% | 16 | 14,066 | 1.7% | 2.4% | 10 | 10 |
24 | LDV T60 | 962 | 1.0% | 65.9% | 47 | 3,931 | 0.5% | -25.9% | 59 | 44 |
25 | Subaru XV | 952 | 1.0% | 22.2% | 24 | 6,640 | 0.8% | -12.4% | 36 | 31 |
26 | GWM Ute | 946 | 1.0% | 57.1% | 25 | 5,600 | 0.7% | 7.6% | 43 | 40 |
27 | Mazda CX-30 | 942 | 1.0% | -12.6% | 14 | 11,978 | 1.5% | 14.9% | 14 | 21 |
28 | Kia Stonic | 906 | 1.0% | 25.7% | 33 | 7,036 | 0.9% | 25.6% | 34 | 39 |
29 | Isuzu MU-X | 894 | 1.0% | -31.1% | 27 | 7,901 | 1.0% | -6.3% | 28 | 28 |
30 | MG HS | 844 | 0.9% | 20.2% | 26 | 8,182 | 1.0% | 68.3% | 26 | 42 |
Source: VFACTS
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